stop and smell the benefits.

Air Canada announced fresh direct flights from Vancouver to the world. To celebrate it, we created an Air Canada flower pop-up, giving guests the chance to pick one of four flower arrangements that represented destinations you can now fly directly to.

 
 

From colours to selected flowers, each bouquet was inspired by the local culture and landmarks.

 
 

And to make selection simple, guests picked a bouquet like they’d pick a flight — by dialing in on their travel interests.

 

Agency: The Mint Agency, ECD: Kim Tarlo, CD: Anna Cumyn, Designer: Garthi Gobinathan